Posts

Academic Papers

#TCNJ project#writing#non-fiction#business

Over the course of my four years at TCNJ, I’ve written papers on a number of topics. My writings have covered courses in Marketing, Management, Economics, Gender and Sexuality, African American Histo…

TCNJ School of Business Instagram Mockup

#TCNJ project#Photoshop#Instagram#social media#Digital Marketing
Instagram mockup for @businesstcnj

Side by side mockup This post was made as apart of a marketing plan for The College of New Jersey School of Business. The bottom image shows a side by side of the o…

Communication with Metaphor

#TCNJ project#Illustrator#Design Fundamentals#project#graphic design
Hair like a lion's mane project

This project was created to convey the metaphor “Hair like a lion’s mane.” Made with Illustrator for Design Fundamentals (AAV 251)

Communication with Words

#TCNJ project#Illustrator#Design Fundamentals#project
Magic and Sympathetic

This was a project for Design Fundamentals. Students will each be assigned 2 words. Your challenge is to design the word in a way that best expresses its meaning. Select a typef…

To Do This December: Get a New Logo

#TCNJ project#BB&L#Bull Bear & Lion#article#graphic design#writing

Written for the TCNJ Business newspaper, the Bull, Bear & Lion. View of the full December 2018 edition here. Is there just something in the air? Is it something about the pumpkin spice and falling le…

Stitches Logo

#TCNJ project#Illustrator#logo
Stitches logo

This logo was designed for TCNJ’s knitting and crocheting club, Stitches. Made with Illustrator

The Creative Cost

#TCNJ project#BB&L#Bull Bear & Lion#article#marketing#writing

Written for TCNJ’s Business newspaper, The Bull, Bear & Lion. View the full March 2018 edition here. The lack of women in advertising agency leadership roles is no secret. Look at many of the biggest…

Business Leaders Talk: Healthcare, Pharma, Biotech

#TCNJ project#Illustrator#American Marketing Association#School of Business#poster
Business Leaders Talk Healthcare poster

This poster was created for TCNJ School of Business’ March Business Leaders Talk. Through the American Marketing Association, I decided posters once a month to…

School of Business Sticker

#TCNJ project#Illustrator#American Marketing Association#sticker#School of Business
School of Business Sticker

These stickers were sold as a fundraiser for TCNJ’s chapter of the American Marketing Association. Made with Illustrator

Business Leaders Talk: Earning It

#TCNJ projects#Illustrator#American Marketing Association#School of Business#poster
Business Leaders Talk Earning It poster

This poster was created for TCNJ School of Business’ November Business Leaders Talk to highlight Joann Lublin’s visit to campus. Through the American Marketing…

Is It Time to Move Away from Gendered Marketing?

#TCNJ project#BB&L#Bull Bear & Lion#article#marketing#writing

Written for TCNJ’s Business newspaper, The Bull, Bear & Lion. View the full October 2017 edition here. When it comes to marketing products or services, there is one basic rule every student will come…

The Bull, Bear & Lion Redesign

#TCNJ project#Bull Bear & Lion#BB&L#InDesign#newspaper#graphic design#redesign
BB&L October Edition page 1

BB&L October Edition page 2 I partnered with TCNJ Business newspaper, The Bull, Bear & Lion, to redesign the paper’s layout for its October 2017 Marketing edition. I added…

Business Leaders Talk: Marketing and Media

#TCNJ project#Illustrator#American Marketing Association#School of Business#poster
Business Leaders Talk Marketing and Media poster

This poster was created for TCNJ School of Business’ October Business Leaders Talk. Through the American Marketing Association, I decided posters once…

American Marketing Association T-shirts

#TCNJ project#Illustrator#American Marketing Association#shirt
AMA logo

AMA shirt This design was created for TCNJ’s American Marketing Association’s shirts in 2017. Made with Illustrator

American Marketing Association Chapter Plan

#TCNJ project#American Marketing Association#InDesign#document#graphic design#marketing
AMA Chapter Plan cover

AMA Chapter Plan 2 AMA Chapter Plan 3 AMA Chapter Plan 4 AMA Chapter Plan 5 AMA Chapter Plan 6 AMA Chapter Plan 7 AMA Chapter Plan 8 AMA Chapter Plan 9 AMA Chapter Plan 10 AMA …

Instructional Communication: How To Draw An Eye

#TCNJ project#Illustrator#Conceptual Image#graphic design
Instructional Communication

This project was designed to be a set of six instructions with no words. The final product became a play on traditional drawing tutorials—the steps are super simple until …

Gotham Font Book and Icons

#TCNJ project#InDesign#Illustrator#Typography#graphic design#type
Gotham book page 1

Gotham book page 2-3 Gotham book page 4-5 Gotham book page 5-6 Gotham book back cover Gotham icons These projects were centered around the font, Gotham, and meant to highlight nota…

Mac and Cheese Package Redesign

#TCNJ project#Illustrator#Design Fundamentals#package redesign#graphic design
Mac and cheese packaging design

Mac and cheese packaging photo Mac and cheese packaging photo This project was created as a package redesign for Kraft mac and cheese. I designed and assembled the pac…

Movie Camera Gif

#TCNJ project#Illustrator#Photoshop#graphic design#gif#Typography
Movie camera gif

This seven panel gif was created using Illustrator and Photoshop.

Ulta Beauty Gender Inequality Campaign

#TCNJ project#Photoshop#graphic design#Conceptual Image#advertising
Ulta Pay Inequality Poster

Ulta Workplace Poster Ulta Household Work Poster Ulta Webpage Ulta Pin This ad campaign, webpage design and pin were designed for Ulta Beauty, in partnership with Equality …

CherryPick Website

#TCNJ project#html#css#web design#javascript#Web I
CherryPick webpage

This webpage was designed as my final for Web I. View the full website here. Made for AAV 255

Wireframe Swap Web Design

#TCNJ project#html#css#web design
Bellini's Pasta Website

This website was wireframed for me to code. View the full webpage here. Made for AAV 255

Web Page Redesign

#TCNJ project#web design#html#css
DM David Website

This was a redesign of an existing website (linked on the site). View the full site here. Made for AAV 255

Madame Astra's Sensational Psychic Shop

#TCNJ project#theatre#writing#play#fiction

Madame Astra’s Sensational Psychic Shop is a one act play thatfollows Hazel and Isaac on their first date to visit a psychic. Isaac couldn’t be more excited to get his future told and potentially fin…

Avocardo

#TCNJ Project#Conceptual Image#Photoshop#greeting card#logo#graphic design
Avocardo greeting card

This is a card mockup for an original greeting card company, Avocardo. For all the cards in this series, I took avocado puns and brought them to life in unique ways to celebrat…

Andrew McMahon in the Wilderness Redesign

#TCNJ project#Illustrator#poster#logo#CD case#shirt#banner#Conceptual Image
Andrew McMahon in the Wilderness poster

Andrew McMahon in the Wilderness CD case, banner, icon and shirt I redesigned the album artwork for Andrew McMahon in the Wilderness’ debut album and created a…

United Campaign

#TCNJ project#Photoshop#Advertising#social media
United Facebook mockup

United banner mockup This Facebook post and mobile banner ad were created for United Airlines as apart of an advertising campaign to revamp the company. Made with Photoshop

American Marketing Association Collegiate Shirt Submission

#TCNJ project#American Marketing Association#shirt design#graphic design#Illustrator
AMA timeless beauty of marketing shirt design

This shirt design was created as a part of a contest hosted by the American Marketing Association to highlight their 2018 conference theme, The Timeless …

Tile Commercial Storyboard

#TCNJ project#sketch#Advertising#storyboard
Tile Commercial storyboard

This storyboard was designed for Tile, an electronics company that produces devices to help users find their belongings. Sketched for Advertising (MKT 380)

Fresh Fiction Box Content Marketing Post

#TCNJ project#writing#advertising#content marketing#marketing

The following is a mock blog post written as a content marketing piece. It’s promoting Fresh Fiction Box, a book subscription box. Booked for the Week A Book Review Blog by Jill Marbach This Week’s S…

Playthings Magazine

#TCNJ projects#InDesign#Typography#magazine#graphic design#typesetting#theatre
Playthings Cover

Playthings article page 1 Playthings article page 2 This magazine cover and two page article was created for Typography. I created the logo, made the layout, chose the images, and se…

Medea Snapchat Filter

#TCNJ project#Illustrator#Snapchat#theatre#ACT#social media
Medea Snapchat Filter

This Snapchat filter was created to promote All College Theatre’s production of Medea. It was designed in conjunction with its poster and promotional materials. Made with Illust…

College Cuts Snapchat Filter

#TCNJ project#Illustrator#Photoshop#Snapchat#School of Business#social media
College Cuts Snapchat Filter

This is a Snapchat filter designed for College Cuts, a (fake) hair salon that would open on college campuses. Made with Illustrator and Photoshop of BUS 99